Now What, Y'all

I'm Not Scaling My Business (And I Don't Care What Anyone Thinks)

Heather Roberts's avatar
Heather Roberts
Apr 24, 2025
∙ Paid

"So what's your growth plan?" "When are you planning to scale?" "How big do you want to get?"

If you're a business owner who's happy with your current size, these questions probably make you cringe. There's this unspoken assumption in the entrepreneurial world that if you're not constantly growing, you're somehow failing.

Well, I'm here to tell you that's…

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